what modern candidates expect of charities: re‑inventing job ads, packs & employer branding together.

What will be discussed?
In this session, we'll open the floor on how candidate expectations have shifted in recent years and what charity employers need to do to keep up. We'll dig into what's commonly missing from job adverts, how transparent to be about salary and progression, and what makes recruitment materials genuinely stand out. We'll hear from you about building a compelling employer brand with limited resources, competing for talent against other sectors, and communicating culture, wellbeing, and DEI efforts authentically rather than just ticking boxes.

Please bring real examples from your experience (wins, challenges, or lessons learned) to share with the group.

We'll explore questions like these together:

1. What do candidates now expect from a charity employer that they didn't expect before?
2. What information is most commonly missing from charity job adverts?
3. How transparent should charities be about salary, benefits, and progression opportunities?
4. How can smaller charities build a compelling employer brand with limited resources?
5. If a candidate reviewed your recruitment materials today, what would most need updating?

hireful Recruitment Roundtables

Join the conversation. Not just the call.

hireful Roundtables are free, one-hour virtual sessions for in-house recruiters and HR professionals who recruit. They are small groups, open conversations, and no presentations. Most sessions are chaired by Jess from hireful — but the value comes from the people in the room, not us.

This is not a webinar. If you’re looking for something to sit back and watch, our webinars are a better fit — hireful.com/webinars. Roundtables are interactive where the idea is everyone who attends shares.

What we ask of everyone who attends

📷  Have your cameras on.

We learn better when we can see each other. Cameras on means better discussions, stronger connections, and more value for everyone in the room. Cameras off makes it harder to connect, easier to get distracted, and the session suffers for it. We genuinely ask that you join with your camera on.

💬  Come ready to contribute.

Review the topic and questions before you join. Think about what you can bring from your own experience — wins, frustrations, things you’re still figuring out. They are no wrong answers. But the sessions are designed for all attendees to share.

🎤  Ask questions.

The chair will bring questions to the group, but we want yours too. Email jess@hireful.co.uk before the session if you’d like something raised on your behalf — or just ask on the day.

Why get involved?

In-house recruitment can be a solitary role. Finding time for your own development slips down the list fast. These sessions are one hour, free, and you pick the ones that matter to you.

• Real conversations with HR and in-house recruitment peers from the not-for-profit sector
• A delegate list after each session with LinkedIn profiles so you can keep the conversation going
• No selling, no pitching — just discussion

How it works

• Sessions run for one hour on Zoom
• Groups are kept small — usually between six and fifteen people
• Every session has a chair to steer the conversation and make sure everyone gets involved
• Discussion questions are shared in advance so you can come prepared
• A written summary report is shared with all attendees after each session
• Everyone who joins the session will be expected to share experiences and ask questions